RYOBI
Batch content creation
& social management
PROJECT SCOPE
Content creation and social media management
We partnered with RYOBI to support bringing their story, brand, and products to life through short-form creative content.
RYOBI is a globally recognised power tool and outdoor equipment brand, helping DIYers and home improvers take on projects with confidence through innovative, accessible products.
We partner with RYOBI EMEA to support the ongoing management and growth of its European social channels. Our work combines organic social media management with social-first content production, helping the brand deliver engaging, relevant and consistent content to audiences across multiple European markets.
Our role includes content strategy, monthly planning, platform-specific copywriting, publishing and performance analysis, alongside repurposing existing brand assets for social. We also develop and deliver original short-form content - from ideation and pre-production through to filming, editing and final delivery - across product demonstrations, educational content, team-led videos and brand personality formats.
Content is planned with RYOBI’s wider EMEA network in mind, including the delivery of adaptable, no-text assets that can be localised and used across regional channels.
PROJECT DELIVERABLES
Social Video
PROJECT TESTIMONIAL
"Professional, approachable, and easy to work with, I highly recommend them."
“Working with the Fern team has been a pleasure. Across two projects, they consistently delivered outstanding video production and editing, creating high-quality social content that exceeded expectations. Their ability to adapt to different briefs, stay ahead of trends, and produce engaging content sets them apart.”
- Balazs Horanyi, TTI - RYOBI
PROJECT DELIVERABLES
Social Video
